Episode 4 –The science of storytelling for building your Social Proof Profile and growing your sales
In this episode host and Bestselling Author, Nik Maguire talks about the art and science of storytelling and how it is vital for selling online and building a personal brand. Nik discusses how to create an origin story and the structure of a story to engage your audience and stand out from your competition.
Sharing real examples of businesses who have created their own origin stories by going through our own social proof profile process and how this has improved their online proposition and conversion rates.
This is a must-listen-to episode if you are wondering why you are not getting enough sales online or if you are concerned that your personal profile and story is getting lost online.
Podcast Book Resources:
Sapiens: A Brief History of Humankind https://read.amazon.co.uk/kp/embed?asin=B00K7ED54M&preview=newtab&linkCode=kpe&ref_=cm_sw_r_kb_dp_h0AXCbD1ERDRH
Medium article on the Beyond PPC book launch is here: https://medium.com/@nikmaguire/author-nik-maguire-launches-new-book-beyond-ppc-groundbreaking-digital-marketing-strategies-for-ba9d8752418c
Jordon Peterson 12 Riles for life and antidote to chaos https://www.amazon.co.uk/12-Rules-Life-Antidote-Chaos-ebook/dp/B078C6C7QS
Dan Priestley – Key Person of Influence https://www.amazon.co.uk/Key-Person-Influence-Revised-Five-Step-ebook/dp/B00NVQE4T8/ref=sr_1_3?keywords=KPI&qid=1556454839&s=digital-text&sr=1-3
Nik Maguire – Beyond PPC – Groundbreaking strategies for digital marketing lead generation when pay per click won’t perform https://www.amazon.co.uk/dp/178933036X
A free chapter of Beyond PPC can be downloaded here
#podcast #storytelling #originstory #socialproofprofile